Tuesday, 25 May 2010

Improvements to Basketsgalore in Ireland

Efficiency of Gift Basket Operations.

Basketsgalore will be investing once more in its infrastructure this summer in order to further drive down the cost of providing gift baskets and hampers throughout the all of Ireland. Even now it appears that it is better value for gift basket and hamper consumers to order their gift from us in Ireland and then pay the shipping to Western European countries rather than use a company based on the European Mainland.

In Ireland, Basketsgalore is determined to continue to extract efficiencies of operation, which we simply have to do in order to compete with large scale British companies in the intensely competitive UK market. So we are designing our own bespoke operational processing floor, which will enable the company to assemble your gift baskets quicker and even better.

The layout will resemble that of a large hotel kitchen with multiple stainless steel work services and catering bench fridges. We'll also be operating a just in time work process, which is particularly important at Christmas since speed of assembly translates into lower gift hamper costs for our customers.

We have noticed many businesses doing one of three things.
1) Reducing the sizes of their products, this years Easter Eggs being a prime example, which were 15% smaller than last year.
2) Raising Prices to cover increasing costs
3) Lowering quality and level of service.

Basketsgalore is going to do none of these things. Instead we are going to improve our efficiency of operations and improve our economies of scale. We are not cutting costs, because there is no room to cut costs. They are already as low as they can go.

We're investing in improving the service with major changes to our websites speed and organsation. And we are offering a wider and more comprehensive service.

In order to acchieve this we are re-designing our main assembly area and as with previous years the our annual improvements will be undertaken over the course of a summer time week-end so that there is absolutely no impact upon our operations and delay for our customers.

We hope you like our improvements online and let us know if there is anything you would like us to improve upon.

Basktsgalore Ireland

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