Our Top 10 Mistakes: (Part 1 of 2) As Basketsgalore approaches its 10th Birthday we’re looking back at some of the highs and lows of setting up an online gift basket business. As you can imagine a lot has changed since the first Basketsgalore website went live in 2001. Over the years the primary website has seen five rewrites with numerous amendments in between. Here is a selection of our most memorable mistakes. And on the basis that more is learnt from our mistakes than our successes, we begin with the aforementioned. 1) Maya the talking Mannequin. This was a great idea in theory. It involved purchasing a software licence to enable a 3D character to talk to the customer and deal with their most frequently asked questions. The character had to be programmed to blink and make facial changes. We got to the point of beginning voice recordings for the character and programming changes in facial expressions. Maya was uploaded to the website, but was met with a hail of opposition. “W...